This month’s Marketing campaign of the Month winner is not any stranger to billboards.
Max Shelf is without doubt one of the UK’s main store shelving and retail gear importers and distributors, supplying companies throughout the nation. Working from two important warehouses in London and Birmingham, this rising enterprise is placing its stamp on the shelving business by providing high quality, up to date and purposeful merchandise for retail companies.
We seemed out for easy, clear and impactful paintings despatched to us this month. A well-thought-out marketing campaign is simple to identify as they showcase much less whereas nonetheless attaining extra.
Max Shelf did simply that. Contemplating the kind of viewers on their chosen routes and their prospects’ wants allowed them to design the Marketing campaign of the Month. They strategically selected to run a multisite marketing campaign throughout 3 areas en path to industrial parks, retail warehouses and provide shops. This fashion they knew their marketing campaign could be seen by retail enterprise house owners or choice makers en path to work daily. The knowledge was then tailor-made to that viewers.
The Successful Parts of their Poster:
- Simplicity: The applying of easy-to-read textual content: giant fonts and easy wording.
- Clear imagery: Showcasing standard product ranges which are in demand by most retail prospects
- Repetition of the message: By putting the marketing campaign in a number of areas means the message could possibly be consumed a number of instances and the model recognised.
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