Whether or not you reside on the East or West Coast, whether or not you’re a teenager or an octogenarian, whether or not you’re a fan of TikTok or Instagram, if you consider New 12 months’s Eve, you consider Instances Sq. in New York Metropolis.
The 2 issues have been synonymous since 1907, when the primary Instances Sq. ball drop happened. Since then, thousands and thousands of individuals over greater than a century have attended the celebration.
After all, there’s one other factor Instances Sq. is synonymous with the opposite 364 days a yr, and that’s outside promoting. So New 12 months’s Eve is mainly the proper fusion for out of residence advertisers. It’s the highest-profile venue for a billboard wherever on this planet on this specific evening, writ even bigger via publicity on tv on a world scale.
Whereas it’s too late to safe promoting for this yr’s New 12 months’s celebration — it’s essential do it months forward of time — it’s not too early to consider subsequent yr. Plus, it’s enjoyable to know simply what you get if you purchase into the magic of Instances Sq. on Dec. 31.